Shopify / Shopify Plus Beauty & Cosmetics

RENÉE Cosmetics: End-to-End Figma-to-Shopify Dawn Theme Store for a Bold Beauty Brand

See how Dynamic Dreamz developed RENÉE Cosmetics’ Shopify store from Figma using a customized Dawn theme for a scalable beauty experience.

Project

RENÉE Cosmetics – Figma to Shopify Dawn Theme Store

Industry

Beauty & Cosmetics

Technology

Shopify / Shopify Plus

Location

India

Key Metrics / Project Facts

66+

Collections
Client Challenge / Objective

What the Project Needed to Solve

The project required a solution that balanced the client's specific business requirements with a clear, usable and maintainable digital experience.

01

System Integration

RENÉE Cosmetics lacked a unified digital design language to communicate its luxury-yet-accessible brand positioning, needed to structure a massive catalogue of 8 categories

02

Mobile Experience

66+ collections for intuitive discovery without overwhelming shoppers, required a pixel-perfect mobile experience for its predominantly mobile audience, needed deep customisation well beyond Shopify's default Dawn theme

03

Brand Experience

and needed a design-to-development workflow with no gaps between Figma and the live store.

Our Solution

How We Approached the Project

Dynamic Dreamz handled the complete end-to-end workflow with no third-party hand-offs, starting with a full high-fidelity Figma prototype covering every screen before development began. The approved design was then built on Shopify's Dawn theme with extensive customisation through bespoke sections, snippets, and metafields, including image-led category navigation, custom promotional elements like free-gift thresholds and dynamic campaign banners, and a structured 8-category catalogue architecture with dedicated new-arrivals, top-sellers, and gifting sections.

01

Dynamic Dreamz handled the complete end-to-end workflow with no third-party hand-offs, starting with a full high-fidelity Figma prototype covering every screen before development began.

02

The approved design was then built on Shopify's Dawn theme with extensive customisation through bespoke sections, snippets

03

and metafields, including image-led category navigation, custom promotional elements like free-gift thresholds and dynamic campaign banners

04

and a structured 8-category catalogue architecture with dedicated new-arrivals, top-sellers, and gifting sections.

Key Features

Key Features Delivered

01

End-to-End Figma UI/UX Design

02

Custom Shopify Dawn Theme Development

03

Image-Led Category Navigation

04

Custom Promotional Banners & Gift Thresholds

05

8-Category Structured Catalogue Architecture

06

Mobile-First Responsive Build

Key Features

Project Delivery & Technology

Service Delivered
UI/UX Design
Service Delivered
Shopify Store Development
Service Delivered
Frontend Development
Service Delivered
QA & Testing
Service Delivered
Shopify, Figma
Service Delivered
Beauty & Cosmetics
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