The making of Holy Plantz
Holy Plantz is a plant-based food company that aims to provide customers with cruelty-free, nutritious, and sustainable food options. Holy Plantz is changing the way people think about food by offering an expanding line of delicious plant-based foods that are healthy for the environment as well as your health. The brand required a trendy, performance-optimized Shopify store that complemented its daring goal and high-end product line as it aimed to expand its online presence.
- IndustryPlant-Based Food
- technologyShopify
- LocationUSA
Challenges
The previous website lacked a trendy and attractive design to reflect the brand's identity and mission. Because of the old-fashioned user interface, it was challenging to turn visitors into customers. Holy Plantz required a website that could effectively convey the advantages of its plant-based culinary items and visually appeal to environmentally aware customers.
Another challenge was performance. User engagement and conversions were being negatively impacted by slow loading times and an unoptimized mobile experience. Since a considerable amount of their traffic arrived from mobile users, a responsive and fast-loading website was necessary. Furthermore, the marketing team was unable to execute campaigns and change content with the backend's lack of flexibility. The dependency on developers restricted flexibility in introducing new products or offers and slowed down marketing implementation.
Solution
We started by utilizing Figma to completely redesign the Holy Plantz website, making sure that each page and design component matched the brand's natural, simple, and contemporary visual language. With clean product displays, ingredient highlighting, and fascinating storytelling across the website, the new design carried the plant-based goal to life.
Using Shopify, we designed a highly responsive and fast-loading eCommerce website that not only looked great but also performed flawlessly across devices. We optimized the theme to provide fast page loading speed, minimal bounce rates, and a smooth customer journey—from browsing to checkout.
We developed scalable custom Shopify sections to provide the Holy Plantz team greater control. This way, their marketing and content teams could easily adjust banners, product details, and promotions without the need for developers.
This modification not only promoted the brand's digital presence but also provided a solid foundation for scaling their eCommerce efforts.
Services Provided
- Figma to Shopify Custom Theme Development
- Shopify Speed Optimization
- Mobile-First Responsive Design
- UX/UI Redesign